Demand Planning. When The Answer To Two Simple Questions Is Not So Simple.
Supply Chain Shaman
JANUARY 2, 2023
The question was, “How can I redefine demand planning processes to use channel data?” Their question was, “Why were consumer products companies not using retail data to drive demand processes?” A forecast is a time-phased view, or projection, of future demand. In an implementation, the details matter.
Let's personalize your content