Knowing Your Consumer is Essential for Grocery Business Success
Enterra Insights
DECEMBER 9, 2019
Importantly, in 2020, these shoppers will have a purchasing power of $3.9 Understanding these unique values and preferences is vital for manufacturers and retailers to win with these consumer segments.” 2] Acosta, “ Report: Multicultural consumers shape the future of grocery retail ,” SmartBrief , 14 May 2019. [3]
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