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Consumers Are in Charge of the Digital Path to Purchase

Enterra Insights

Although retailers still talk about the digital path to purchase as an alternative to the traditional shopping journey, the lines between paths to purchase have blurred. With all generations getting more comfortable on the digital path to purchase, most retailers have adapted to this new reality and are pursuing omnichannel strategies.

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From Demand to Delivery: ToolsGroup Transforms SLF Greece’s Supply Chain

ToolsGroup

Leading beauty retailer choose ToolsGroup to optimize inventory and automate omnichannel supply chain planning across multiple countries. This move automates their omnichannel supply chain planning and shifts them from a supply-driven to a demand-driven model.

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Consumer Packaged Goods Manufacturers and Consumer-centric Supply Chains

Enterra Insights

Consumer packaged goods (CPG) manufacturers and their end-customers constantly engage in a complicated dance that has no choreographed steps. Sometimes CPG manufacturers take the lead and sometimes consumers take the lead. Most business consultants today urge CPG manufacturers and retailers to become consumer-centric and demand-driven.

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E-Commerce Shipping: Why Shippers Are Mastering E-Commerce to Go Omnichannel

GlobalTranz

The answer lies in developing omnichannel experiences for customers, unifying the online and brick-and-mortar experience into a seamless shopping journey. Unfortunately, shippers may overlook the biggest obstacle to omnichannel, developing effective e-commerce shipping practices. Download White Paper. Keep customers informed.

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Consumers and Retailers Have Embraced Omnichannel Operations

Enterra Insights

And — in what could be boon or bane for manufacturers and retailers — today’s consumers are quite willing to abandon their once-preferred brands in favor of new ones that offer value or novelty.”[1] The Omnichannel Consumer. The Omnichannel Retailer. ”[2] Yes, consumers can be difficult to figure out. during 2020.

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Top 6 Retail Trends & Supply Chain Planning Challenges in 2023

Logistics Viewpoints

Continuing Disruptions in Transportation and Sourcing Materials After the pandemic, retailers are faced with new challenges and disruptions due to global conflicts, trade restrictions, and now recessions. They are more likely to shop for discounts and sales and may delay purchases of some items.

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The Future of Omnichannel Grocery

Enterra Insights

As consumers settle into more normalized routines, it’s fair to ask what the future of omnichannel grocery shopping looks like. ”[1] In this article, I want to focus on the e-commerce portion of omnichannel grocery sales and the numerous innovations taking place in that space. growth in 2020. ” Social Commerce.