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Growing Interest in Direct-to-Consumer Sales, Part 1

Enterra Insights

According to Tom Standage ( @tomstandage ), editor of The Economist ‘s ‘ The World in 2021 ‘, “The adoption of new technological behaviors in response to the pandemic, from video-conferencing to online shopping, means usage has already reached levels that were not expected for many more years.”[1] ”[4]. Footnotes. [1] Are you ready?

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Manufacturers Must Adapt to Changing CPG Landscape

Enterra Insights

That’s because technology and the Internet have transformed the business landscape forever. As more people get vaccinated and a “new normal” is established, no one can, with complete confidence, predict what the future will look like and whether changes forced by the pandemic will prove to be permanent. ”[2].

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Manufacturers Must Adapt to Changing CPG Landscape

Enterra Insights

That’s because technology and the Internet have transformed the business landscape forever. 2] The changing CPG landscape As more people get vaccinated and a “new normal” is established, no one can, with complete confidence, predict what the future will look like and whether changes forced by the pandemic will prove to be permanent.