The Price of a Big Mac in Denmark: Worth the wages?
Supply Chain View from the Field
OCTOBER 28, 2014
Today’s NYT has an article about how fast food restaurants like McDonald’s and Burger King pay $20 an hour – a living wage – in Denmark. As incomes increase, perhaps then a majority of consumers will be more able and willing to pay the more expensive prices that will drive lasting changes in sourcing and production.”
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