Big Data Groups Procurement Solutions 
Enterra Insights
MAY 26, 2022
Although retailers still talk about the digital path to purchase as an alternative to the traditional shopping journey, the lines between paths to purchase have blurred. With all generations getting more comfortable on the digital path to purchase, most retailers have adapted to this new reality and are pursuing omnichannel strategies.
ThroughPut
MAY 3, 2024
That is why logistics management software (LMS) is so much more today than what it used to be. It’s not just about merely managing trucks and warehouses anymore; it’s about seeing the big picture (of your entire supply chain!) What is Logistics Management Software And How Does It Work ? Logistics has, however, come a long way.
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Locus
JUNE 24, 2024
This necessity has driven the emergence of innovative logistics software companies offering specialized solutions for the retail sector. Locus has earned its reputation as one of the premier retail logistics software companies in the United States by consistently delivering exceptional results for a diverse array of clients.
Enterra Insights
JUNE 10, 2021
. … The funnel is typically seen as four categories that move from a broadening group of people (cold leads) to a smaller, more targeted and closer to purchase group of people (hot leads).”[1] Their purchasing journey is messy. Once they’d made a purchase, you were no longer concerned with them.
Supply Chain Shaman
NOVEMBER 11, 2020
Until there are clear answers, business leaders should avoid buying software from companies with deep investments by venture capitalists. On September 30, the big data company Palantir went public in an initial 22B$ market valuation. Data science is only useful when companies are clear on the question to ask.
Enterra Insights
FEBRUARY 8, 2019
… Big Data is still a useful statistician’s tool, and can be examined to gain intuition that leads to new hypotheses — but those hypotheses then need to be investigated with statistical rigor.”[3] That’s the key question descriptive analytics solutions tackle.” Diagnostic analytics.
Enterra Insights
SEPTEMBER 3, 2024
James Mullany , a group director at marketing agency Beeby Clark+Meyler, insists the era of micro-targeting is over. He explains, “Opt-outs are surging, data collection is limited, and once-granular targeting options are fading.”[1] This is where customer segmentation comes into play.
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