Big Data Groups Procurement Analytics 
Enterra Insights
FEBRUARY 8, 2019
Business executives are always looking for a competitive edge and many have turned to advanced analytics to find that advantage. In the digital age, they often gamble their company’s future on the decisions they make, which is why advanced analytics have become table stakes in business. What do you want from your data?
Enterra Insights
MAY 26, 2022
Although retailers still talk about the digital path to purchase as an alternative to the traditional shopping journey, the lines between paths to purchase have blurred. With all generations getting more comfortable on the digital path to purchase, most retailers have adapted to this new reality and are pursuing omnichannel strategies.
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Enterra Insights
NOVEMBER 4, 2020
Even before the coronavirus pandemic closed physical stores and forced consumers online, they were journeying on the digital path to purchase in increasing numbers. ”[1] As a result of increased digital-path-to-purchase activity, online marketplaces have flourished. . Staying Current Using Real-time Analytics. ”[2].
Supply Chain Shaman
NOVEMBER 11, 2020
On September 30, the big data company Palantir went public in an initial 22B$ market valuation. I am frequently asked, “Can a big data data science company help to alleviate the current market pain in the supply chain?” Data science is only useful when companies are clear on the question to ask.
Supply Chain Shaman
SEPTEMBER 13, 2023
I know that your primary focus is procurement. Or planned orders to purchase orders?) Similarly, groups still believe that the world is flat even though Pythagoras in the 6th century BC and Parmenides in the 5th century BC determined that the earth was a sphere. Data Everywhere, Insights Are Few. I don’t know.
SCM Research
MAY 15, 2017
Today’s guest post comes from Lydia Bals, who presents project PERFECT’s recent insights on competences in purchasing & supply management. In total, 46 interviews were conducted with representatives from 16 companies, standing for various industries in the European Union, and differing in their sizes and business models.
Enterra Insights
SEPTEMBER 3, 2024
James Mullany , a group director at marketing agency Beeby Clark+Meyler, insists the era of micro-targeting is over. He explains, “Opt-outs are surging, data collection is limited, and once-granular targeting options are fading.”[1] … When consumers are acting weird, marketers need to open their minds to new markets.”
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